托业（TOEIC）
问答题Practice 2Imagine that an Irish marketing firm is doing research in your country. You have agreed to participate in a telephone interview about vegetables in your diet.Question: What are your favorite vegetables?
题目
问答题
Practice 2Imagine that an Irish marketing firm is doing research in your country. You have agreed to participate in a telephone interview about vegetables in your diet.Question: What are your favorite vegetables?
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相似问题和答案
第1题：
Magnetic information on a chart may be ______.
A.found in the center(s) of the compass rese(s)
B.indicated by isogonic lines
C.found in a note on the chart
D.All of the above
正确答案：D
海图上的磁场信息能够在罗经花的中心被找到,通过等磁差曲线显示,海图的备注.
海图上的磁场信息能够在罗经花的中心被找到,通过等磁差曲线显示,海图的备注.
第2题：
Anyone who wishes to join the senior marketing team should be_________ that we work longer hours than most other members of the firm.
A. known
B. aware
C. careful
D. noticeable
B. aware
C. careful
D. noticeable
答案：B
解析：
表示“知道的”意思的8放在这里最合适。
第3题：
Ireland had long been dominated by Britain, but Irish desire for an independent Irish state was never lost.In late 19th century, there was a campaign in parliament called “home-rule”- Irish political control of Irish affairs.()
此题为判断题(对，错)。
正确答案:√
第4题：
资料：The societal marketing concept questions whether the pure marketing concept overlooks possible conflicts between consumers short-run wants and consumer long-run welfare.Is a firm that satisfies the immediate needs and wants of target markets always doing what’s best for consumers in the long run？ The societal marketing concept holds that marketing strategy should deliver value to customers in a way that maintains or improves both the consumers and society’s well-being.
Consider today’s flourishing bottled water industry.You may view bottled water companies as offering a convenient，tasty，and healthy product.Its packaging suggests “green” images of pristine lakes and snow-capped mountains.Yet making，filling，and shipping billions of plastic bottles generates huge amounts of carbon dioxide emissions that contribute substantially to global warming Further，the plastic bottles pose a substantial recycling and solid waste disposal problem.Thus，in satisfying short- term consumer wants，the highly successful bottled water industry may be causing environmental problems that run against society’s long-run interests.
Today’s bottled water industry______.
Consider today’s flourishing bottled water industry.You may view bottled water companies as offering a convenient，tasty，and healthy product.Its packaging suggests “green” images of pristine lakes and snow-capped mountains.Yet making，filling，and shipping billions of plastic bottles generates huge amounts of carbon dioxide emissions that contribute substantially to global warming Further，the plastic bottles pose a substantial recycling and solid waste disposal problem.Thus，in satisfying short- term consumer wants，the highly successful bottled water industry may be causing environmental problems that run against society’s long-run interests.
Today’s bottled water industry______.
A.generates carbon dioxide emissions that contribute to global warming.
B.produces healthy products with the “green” packages.
C.is highly successful because it run against the society long-run interests.
D.takes water from pristine lakes and snow-capped mountains.
B.produces healthy products with the “green” packages.
C.is highly successful because it run against the society long-run interests.
D.takes water from pristine lakes and snow-capped mountains.
答案：A
解析：
本题考查的是细节理解。
【关键词】bottled water industry
【主题句】第2自然段You may view bottled water companies as offering a convenient，tasty，and healthy product.Its packaging suggests “green” images of pristine lakes and snow-capped mountains.Yet making，filling，and shipping billions of plastic bottles generates huge amounts of carbon dioxide emissions that contribute substantially to global warming Further，the plastic bottles pose a substantial recycling and solid waste disposal problem.Thus，in satisfying short- term consumer wants，the highly successful bottled water industry may be causing environmental problems that run against society’s long-run interests.您可能认为瓶装水公司在提供方便、美味和健康的产品。它的包装就让人想到原始湖泊和雪山的“绿色”环保形象。然而，制作、填充和运输数十亿塑料瓶，会产生大量的二氧化碳排放，对全球变暖产生极大影响。此外，塑料瓶也带来了大量的回收和固体废物处理问题。因此，在满足短期消费者需求的过程中，非常成功的瓶装水行业可能会引起环境问题，这与社会的长远利益背道而驰。
【解析】本题的问题是“今天的瓶装水行业_______”。A选项“排放二氧化碳导致全球变暖”；B选项“生产使用‘绿色’包装的健康产品”；C选项“非常成功，因为它违背了社会的长期利益”；D选项“从原始湖泊和白雪皑皑的山脉中取水”。根据题目中关键词找到主题句，生产瓶装水瓶会产生大量的二氧化碳，继而导致全球变暖，A选项正确；瓶装水公司只是塑造了绿色环保形象，但并没有提及使用绿色包装或者在原始湖泊取水，故B和D选项错误；成功的瓶装水公司可能与社会长远利益背道而驰，而选项盲目建立其中因果联系，故C选项错误。
【关键词】bottled water industry
【主题句】第2自然段You may view bottled water companies as offering a convenient，tasty，and healthy product.Its packaging suggests “green” images of pristine lakes and snow-capped mountains.Yet making，filling，and shipping billions of plastic bottles generates huge amounts of carbon dioxide emissions that contribute substantially to global warming Further，the plastic bottles pose a substantial recycling and solid waste disposal problem.Thus，in satisfying short- term consumer wants，the highly successful bottled water industry may be causing environmental problems that run against society’s long-run interests.您可能认为瓶装水公司在提供方便、美味和健康的产品。它的包装就让人想到原始湖泊和雪山的“绿色”环保形象。然而，制作、填充和运输数十亿塑料瓶，会产生大量的二氧化碳排放，对全球变暖产生极大影响。此外，塑料瓶也带来了大量的回收和固体废物处理问题。因此，在满足短期消费者需求的过程中，非常成功的瓶装水行业可能会引起环境问题，这与社会的长远利益背道而驰。
【解析】本题的问题是“今天的瓶装水行业_______”。A选项“排放二氧化碳导致全球变暖”；B选项“生产使用‘绿色’包装的健康产品”；C选项“非常成功，因为它违背了社会的长期利益”；D选项“从原始湖泊和白雪皑皑的山脉中取水”。根据题目中关键词找到主题句，生产瓶装水瓶会产生大量的二氧化碳，继而导致全球变暖，A选项正确；瓶装水公司只是塑造了绿色环保形象，但并没有提及使用绿色包装或者在原始湖泊取水，故B和D选项错误；成功的瓶装水公司可能与社会长远利益背道而驰，而选项盲目建立其中因果联系，故C选项错误。
第5题：
He insisted that she__________improve her oral English by doing a lot of practice.
A.could
B.would
C.might
D.should
B.would
C.might
D.should
答案：D
解析：
【考试点拨】考查虚拟语气【应试指导】句意：他坚持认为她应该通过大量练习来提高口语：insist后的宾语从句中的谓语应用虚拟语气，即“should+动词原形”，should也可省略。
第6题：
When teachers teach pronunciation to students, which suggestion is unuseful?
A.Use hands and arms to conduct choral pronunciation practice.
B.Move around the classroom when doing choral practice.
C.Try to use visual aids.
D.Rely on explanations.
B.Move around the classroom when doing choral practice.
C.Try to use visual aids.
D.Rely on explanations.
答案：D
解析：
考查语音教学。当教师在教学生发音的时候，不可以依赖于解释。
第7题：
LANDSCAPING FIRM
We are currendy seeking an administrative assistant for landscaping companies located in pine ridge.Responsibilities include answering phones, handling correspondence, and setting up meetings.
Must demonstrate excellent customer service skills and computer skills in word processing and spreadsheet software. Marketing background required. This is a permanent position paying 13/hr.
Please submit resumes to ivy.hermann@beslandscope.com or call 555-0045 for furtherinformation.
What type of experience is NOT listed as a requirement for the job?
We are currendy seeking an administrative assistant for landscaping companies located in pine ridge.Responsibilities include answering phones, handling correspondence, and setting up meetings.
Must demonstrate excellent customer service skills and computer skills in word processing and spreadsheet software. Marketing background required. This is a permanent position paying 13/hr.
Please submit resumes to ivy.hermann@beslandscope.com or call 555-0045 for furtherinformation.
What type of experience is NOT listed as a requirement for the job?
A.Word processing
B.Landscape design
C.Customer service
D.Marketing
B.Landscape design
C.Customer service
D.Marketing
答案：B
解析：
细节题，从题中可以找出。
第8题：
The Irish often have an informal style. in regard to work practice.()
此题为判断题(对，错)。
正确答案:√
第9题：
资料：The societal marketing concept questions whether the pure marketing concept overlooks possible conflicts between consumers short-run wants and consumer long-run welfare.Is a firm that satisfies the immediate needs and wants of target markets always doing what’s best for consumers in the long run？ The societal marketing concept holds that marketing strategy should deliver value to customers in a way that maintains or improves both the consumers and society’s well-being.
Consider today’s flourishing bottled water industry.You may view bottled water companies as offering a convenient，tasty，and healthy product.Its packaging suggests “green” images of pristine lakes and snow-capped mountains.Yet making，filling，and shipping billions of plastic bottles generates huge amounts of carbon dioxide emissions that contribute substantially to global warming Further，the plastic bottles pose a substantial recycling and solid waste disposal problem.Thus，in satisfying short- term consumer wants，the highly successful bottled water industry may be causing environmental problems that run against society’s long-run interests.
What is the purpose of this excerpt？
Consider today’s flourishing bottled water industry.You may view bottled water companies as offering a convenient，tasty，and healthy product.Its packaging suggests “green” images of pristine lakes and snow-capped mountains.Yet making，filling，and shipping billions of plastic bottles generates huge amounts of carbon dioxide emissions that contribute substantially to global warming Further，the plastic bottles pose a substantial recycling and solid waste disposal problem.Thus，in satisfying short- term consumer wants，the highly successful bottled water industry may be causing environmental problems that run against society’s long-run interests.
What is the purpose of this excerpt？
A.To introduce the flourishing bottled water industry.
B.To explain about the societal marketing concept.
C.To discuss environmental problems.
D.To explain about the pure marketing concept.
B.To explain about the societal marketing concept.
C.To discuss environmental problems.
D.To explain about the pure marketing concept.
答案：B
解析：
本题考查的是主旨大意。
【关键词】purpose
【主题句】第1自然段The societal marketing concept questions whether the pure marketing concept overlooks possible conflicts between consumers short-run wants and consumer long-run welfare.The societal marketing concept holds that marketing strategy should deliver value to customers in a way that maintains or improves both the consumers and society’s well-being.社会营销概念质疑了纯粹的营销概念是否忽视了消费者短期需求与消费者长期福利之间可能存在的冲突。社会营销理念认为，营销策略应该以维持或改善消费者和社会福祉的方式为客户创造价值。
第2自然段Consider today’s flourishing bottled water industry.考虑一下今天蓬勃发展的瓶装水行业。
【解析】本题的问题是“这节摘录的目的是什么？”。A选项“介绍蓬勃发展的瓶装水行业”；B选项“解释社会营销概念”；C选项“讨论环境问题”；D选项“解释纯粹的营销理念”。通读文章发现，开头介绍社会营销概念，之后通过引入瓶装水行业案例解释说明，故选B。
【关键词】purpose
【主题句】第1自然段The societal marketing concept questions whether the pure marketing concept overlooks possible conflicts between consumers short-run wants and consumer long-run welfare.The societal marketing concept holds that marketing strategy should deliver value to customers in a way that maintains or improves both the consumers and society’s well-being.社会营销概念质疑了纯粹的营销概念是否忽视了消费者短期需求与消费者长期福利之间可能存在的冲突。社会营销理念认为，营销策略应该以维持或改善消费者和社会福祉的方式为客户创造价值。
第2自然段Consider today’s flourishing bottled water industry.考虑一下今天蓬勃发展的瓶装水行业。
【解析】本题的问题是“这节摘录的目的是什么？”。A选项“介绍蓬勃发展的瓶装水行业”；B选项“解释社会营销概念”；C选项“讨论环境问题”；D选项“解释纯粹的营销理念”。通读文章发现，开头介绍社会营销概念，之后通过引入瓶装水行业案例解释说明，故选B。
第10题：
共用题干
Public Relations
Public relations is a broad set of planned communications about the company, including publicity releases,designed to promote goodwill and a favorable image.
Publicity then is part of public relations when it is initiated by the firm , usually in the________ (51）of press releases or press conferences.Since public relations involves communications with stockholders，financial analysts,government officials,and other noncustomer groups,it is usually________(52) outside the marketing department , perhaps as a staff department or outside consulting firm reporting to to management.This organizational placement can be a________(53) because the public relations department or consultant will likely not be in line with marketing efforts.Poor communication and no coordination can be the________ (54).Although the basic purpose of public relations is to provide positive influence_______(55) the public image,this influence generally may be less than_______(56) provided by the other components of the public image mix.
Publicity may be in the form of news releases that have(57) overtones for the company initiated by the public relations department.Publicity on the other________ (58) should not be divorce from the marketing department,as it can________(59) a useful adjunct(辅助) to the regular advertising______(60) not all publicity is initiated by the firm;some can________(61) from an unfavorable press a reaction to certain actions or lack of________(62) that are controversial or even downright ill-advised
The________(63) we wish to emphasize is that a firm is deluding(自欺) itself if it thinks its public relations function,whether within the company or an outside firm,can take________(64) of public image problems and opportunities.Many of these have to do with the way the________(65) does business,such as its product quality,the servicing and handling of complaints , etc.
Public Relations
Public relations is a broad set of planned communications about the company, including publicity releases,designed to promote goodwill and a favorable image.
Publicity then is part of public relations when it is initiated by the firm , usually in the________ (51）of press releases or press conferences.Since public relations involves communications with stockholders，financial analysts,government officials,and other noncustomer groups,it is usually________(52) outside the marketing department , perhaps as a staff department or outside consulting firm reporting to to management.This organizational placement can be a________(53) because the public relations department or consultant will likely not be in line with marketing efforts.Poor communication and no coordination can be the________ (54).Although the basic purpose of public relations is to provide positive influence_______(55) the public image,this influence generally may be less than_______(56) provided by the other components of the public image mix.
Publicity may be in the form of news releases that have(57) overtones for the company initiated by the public relations department.Publicity on the other________ (58) should not be divorce from the marketing department,as it can________(59) a useful adjunct(辅助) to the regular advertising______(60) not all publicity is initiated by the firm;some can________(61) from an unfavorable press a reaction to certain actions or lack of________(62) that are controversial or even downright ill-advised
The________(63) we wish to emphasize is that a firm is deluding(自欺) itself if it thinks its public relations function,whether within the company or an outside firm,can take________(64) of public image problems and opportunities.Many of these have to do with the way the________(65) does business,such as its product quality,the servicing and handling of complaints , etc.
_________59
A:produce
B:connect
C:involve
D:provide
A:produce
B:connect
C:involve
D:provide
答案：D
解析：
in the form of是固定搭配，意思是“以……形式”，符合句意。matter事情，问题；system 系统：direction方向。
该句意思是：因为公关包含公司与股东、金融分析家、政府官员及其他非消费群体之间的联络，所以公关部从营销部中划分出去，作为一个直接对总部负责的行政部门或独立的咨询公司。place意思是“划分”，符合句意。approve赞成，同意；develop发展；change改变。
结合上句意思，公关部从营销部划分出去，这种组织设置会使公关部门或公关顾问有可能与营销部门不相协调一致。因此，这是一种限制。limitation意思是“限制”，符合句意。 desire愿望；quality质量；feature特征。
结合上句意思，该句意思是：这样就可能会导致沟通不合、彼此不合作的后果。 consequences意思是“结果，后果”，符合句意。images形象；methods方法；conclusions结论。
influence on是惯用搭配，意思是“对……的影响”，符合句意。
结合上句意思，该句意思是：通常情况下，公关部门对于树立公众形象的影响会少于构成公共形象集合体的其他有关因素的影响。that在这里指代influence。
该句意思是：公关部进行的宣传也可以是新闻发布形式的。这种形式能为公司带来良好影响。favorable意思是“有利的，良好的”，符合句意。serious严肃的；negative负面的；unlikely不可能的。
on the other hand是固定搭配，意思是“另一方面”，符合句意。
结合上句意思，该句意思是：宣传不应该脱离营销部，因为它为正规广告宣传提供了一种辅助作用。provide意思是“提供”，符合句意。produce生产；connect联系；involve涉及。
联系上下文，这里应该填一个表示递进的词，furthermore意思是“此外，而且”，符合句意。yet但是；otherwise否则；rather相当。
result from是固定搭配，意思是“造成，因……发生”，符合句意。make from由……组成；tell from区别；keep from隐瞒，阻止。
该句意思是：有些宣传来自于媒体的反应，即由于公司颇有争议甚至不十分明智地采取了或未采取某些行动而引起的媒体的负面反应。actions意思是“行动”，符合句意。activities 活动；performances表现；relations关系。
该句意思是：我们想强调的一点是，如果公司认为有关公众形象的一切问题或机遇都可以由公关部门来处理好，那是在自欺欺人。point意思是“要点”，符合句意。tradition传统；contrast比较；nature自然，本质。
take care of是固定搭配，意思是“负责，处理”，符合句意。take charge of掌管，接管，控告；take over接管；take note of注意到。
该句意思是：其中有许多因素都与公司经营的方式有关，比如产品的质量、售后服务及顾客意见的处理，等等。firm意思是“公司”，符合句意。manager经理；public公众；department 部门。
该句意思是：因为公关包含公司与股东、金融分析家、政府官员及其他非消费群体之间的联络，所以公关部从营销部中划分出去，作为一个直接对总部负责的行政部门或独立的咨询公司。place意思是“划分”，符合句意。approve赞成，同意；develop发展；change改变。
结合上句意思，公关部从营销部划分出去，这种组织设置会使公关部门或公关顾问有可能与营销部门不相协调一致。因此，这是一种限制。limitation意思是“限制”，符合句意。 desire愿望；quality质量；feature特征。
结合上句意思，该句意思是：这样就可能会导致沟通不合、彼此不合作的后果。 consequences意思是“结果，后果”，符合句意。images形象；methods方法；conclusions结论。
influence on是惯用搭配，意思是“对……的影响”，符合句意。
结合上句意思，该句意思是：通常情况下，公关部门对于树立公众形象的影响会少于构成公共形象集合体的其他有关因素的影响。that在这里指代influence。
该句意思是：公关部进行的宣传也可以是新闻发布形式的。这种形式能为公司带来良好影响。favorable意思是“有利的，良好的”，符合句意。serious严肃的；negative负面的；unlikely不可能的。
on the other hand是固定搭配，意思是“另一方面”，符合句意。
结合上句意思，该句意思是：宣传不应该脱离营销部，因为它为正规广告宣传提供了一种辅助作用。provide意思是“提供”，符合句意。produce生产；connect联系；involve涉及。
联系上下文，这里应该填一个表示递进的词，furthermore意思是“此外，而且”，符合句意。yet但是；otherwise否则；rather相当。
result from是固定搭配，意思是“造成，因……发生”，符合句意。make from由……组成；tell from区别；keep from隐瞒，阻止。
该句意思是：有些宣传来自于媒体的反应，即由于公司颇有争议甚至不十分明智地采取了或未采取某些行动而引起的媒体的负面反应。actions意思是“行动”，符合句意。activities 活动；performances表现；relations关系。
该句意思是：我们想强调的一点是，如果公司认为有关公众形象的一切问题或机遇都可以由公关部门来处理好，那是在自欺欺人。point意思是“要点”，符合句意。tradition传统；contrast比较；nature自然，本质。
take care of是固定搭配，意思是“负责，处理”，符合句意。take charge of掌管，接管，控告；take over接管；take note of注意到。
该句意思是：其中有许多因素都与公司经营的方式有关，比如产品的质量、售后服务及顾客意见的处理，等等。firm意思是“公司”，符合句意。manager经理；public公众；department 部门。